PIP-POP BRAND IDENTITY

The client only required a logo identity as a first phase creative, however I enjoyed the Brand’s personality so much it evolved into a much wider ‘passion-project’ execution.

A bold illustration style deserves a bold brand. With the same sense of fun, bright colours and rounded style, PipPop logo and identity was truly inspired by pop-art.

To create an identity for Pip Pop designs, a 2D vector illustrator using bright and bold colours. The illustrations are sold as cards and as art prints both online and in local galleries.
The look and feel was created to keep very much in line with PipPop’s beautiful illustrations, using vibrant block colours and elements of their work to make for a playful and engaging identity. The logo was inspired by pop art, using an exclamation point to reinforce the loud and exciting illustration style.